Posted in Startup
The App Store is full of great apps that make a lot of money, and some of you may want a piece of that cake. So, what you do is create the best possible idea for an app, and hope for the best. However, what happens if you don’t know how to code? Of course, you select a development company that will lead you to success. A lot of companies are used to working with beginners, and they’ll do their best to make things simple for you. Still, there are a few things you need to know before hiring a development company of your choice.
Just because you have a great idea for an app, it doesn’t mean you’re half way there. A lot of apps start off great, but get lost in the process and never fulfill their potential. It is very important not to skip any of the major steps that lead to success. However, some people simply aren’t that tech savvy, so how can they know? Well, just for them, we came up with this article, where we will point out the 5 crucial things everyone needs to know, even before hiring an iOS development company. But enough with the talking, let’s begin.
Learn How Not To Fail
This is easier said than done, but you can always pay attention to other people’s mistakes, and do your best not to repeat them. If you’ve done your research, you probably already know that nearly 60% of all apps never break even on the development cost, and that 70% of developers only earn less than $5,000 from their most successful app. Those are some staggering numbers that might scare a lot of people, but you need to look at all those apps, and find something they all have in common. Generally speaking, it can be a bunch of things, including bad marketing, poor wireframing inside the app, or simply bad and ugly design. These three causes are usually the indicators that separate a successful app from a less fortunate one. This only means that you can have the greatest idea in the world, but if it’s not developed in the right way, chances are you’ll get nowhere fast. Of course, these are not the only indicators, but the truth is there is no direct formula toward favorable outcome, you can only see what not to do, so use it to your advantage.
Test The Waters
Even if your app looks great, has a great wireframing, and a superb marketing scheme behind it, that still doesn’t mean you came close to having a business sustainability. But, how come? Well, you forgot the most important thing, your users. Just because you love your app, it doesn’t mean that the people would want to buy it. But, how can you know? Unfortunately, just asking them isn’t going to cut it. The best way to test your product is by creating a minimum viable product or MVP as we will call it from now on. Business planning and extensive market research will not only make you spend a lot of money, but the answer you get from it will often be inconclusive. There is only one thing you need to know about this step. MVP is not a completed product, and it doesn’t need to have all the features right away. Your only goal would be to present your business idea to people, and see their feedback. Perhaps they will like it right away, but most of the times, this is where you will get some crucial tips on what you need to change in order to create a best-seller.
You Don’t Have To Know How To Code
You Can Validate Your Idea With Just Design
When people decide to test their app, they often create a simplified version, known as beta version, and share it with groups of people in order to get the most honest feedback. Although this is a great way to see if your product gets the green light, it is often times flawed. Every MVP has at least some initial kinks that may annoy the users, thus messing with the initial feedback. Think of it in this way. Even a great program, such as Photoshop, would look terribly slow and bad if you tried to use it on a computer that’s 10 years old. Now that we pointed out some of the bad things regarding the simplified app, it is time to explain how to use just design to reach your goals. The first thing you have to do is figure out a way to explain your ideas in the simplest and shortest way possible. After that, draw a couple of simple images (by hand or with Photoshop). This will make your concept come to life, instead of being just letters on a piece of paper. Put some work into designing a great catchy landing page, and explain why people would need to have your app on their phones. Sometimes, a great design and a good back story is all you need.
Figure Out How To Sell Your App
As we previously mentioned, we’ve seen a lot of great ideas go to waste. This happens when people put all of their time and effort in order to create the best possible app, but completely neglect their users along the way. Remember that you aren’t making an app for yourself, and you always got to give the people what they want, if you want to succeed. Often times, individuals just jump into a project, neglecting the warning signs, and that’s why they end up broke. Even if you don’t know how to develop an app, you can always create a sales pitch. In case you don’t receive a good feedback, it won’t be too late to change your ideas from the ground up. It is only important to do this before hiring a development company, as you will save a lot of money and time in the process.
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